Website Promotion Needs The Right Business Directory

Website Promotion Needs The Right Business Directory

World record attempt at the Havaianas Australia Day Thong Challenge
Website Directory
Image by Eva Rinaldi Celebrity and Live Music Photographer
Australia Day 2012 At Bondi Beach, Sydney – Havaianas Thong Challenge

About 120,000 Australians enjoyed much of their Australia Day at Bondi Beach today, with over 1000 purchasing giant Havaianas thongs.

The overcast conditions prevented the participants from breaking last years world record of 2068 giant inflatable Havaianas in a line but there was no shortage of enthusiasm.

North Bondi foundation nipper Paul Mangioni and current nipper Duke Wieland didn’t let the wet weather and muggy conditions stop them from having a go.

Bondi Beach, Bronte, and Tamarama beaches and parks were all alcohol-free zones, in a preventive measure to stop any trouble before it started – thong bearer or not.

This years Havaianas Thong Challenge was a little different – From the beach to the backyard was the pitch.

The thong challenge organisers are keen to see your photos from the beach with their thong and photos can be submitted via their Havaianas Australia Facebook.

2012 Beach activities included:

Havaianas Paddle Challenge (Paddling Race)
Havaianas Dash For Thongs (Beach Flags)
Giant Havaianas Relay (Running Race)

Most folks were happy just to enjoy a swim and have a bit of a sun bake, with the organisers there garner publicity.

Having a go is the Aussie way, so well done to everyone for spending some time at beautiful Bondi Beach today.

Websites

Havaianas Thong Challenge: Australia Day 2012
www.havaianasthongchallenge.com.au

Waverley Council
www.waverley.nsw.gov.au

Eva Rinaldi Photography Flickr
www.flickr.com/evarinaldiphotography

Eva Rinaldi Photography
www.evarinaldi.com

Music News Australia
www.musicnewsaustralia.com

Bondi Beach Directory
www.bondibeachdirectory.com

So you’ve gone and built a website but now it’s been sitting on the Internet for weeks or even months and you don’t notice any more traffic coming to your website and your sales have not been affected so far. You begin to wonder whether you need something more in the way of website promotion. You’re starting to see that just having a website on the Internet isn’t generally enough to get you the kind of traffic to your website that you need.

There’s More To Website Promotion

You’re starting to see that there’s more to website promotion than first meets the eye and one of the first things that you need to look into is getting a business directory on your side. And these things have often been compared to the old yellow pages in the electronic sense and when you sign on with a good business directory you’ll make it easier for people searching for your good or service to find you on the web.

Understandably there are a lot of these business directories around so will need to find a few criteria that can help you narrow down your search to find one that suits you best. Here’s a quick list of some of the things that you can look for in one of these Internet directory and portals.

* Find a company that offers other features beyond just the website directory itself. As an example there are some companies on the Internet that offer keyword analysis and other features that can help you in your website promotion endeavors. When you see you’re dealing with a company that’s got more on the ball than just one feature, you can rest assured that you’re getting one of the better sites for website promotion.

* Find a company with many different categories. And when you start looking at the categories in the business directory you happen to be considering, pay special attention to the ones that have been filling up.

Shopping for the best business directory on the Internet is like shopping for anything else that you might want to buy in that you need to have some background information so that you can make the right choice. Looking for the right website promotion is no different.

Bill Dean knows about website promotion. He’s been involved with the business directory for years now.

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Website Promotion Using Directory Links

Website Promotion Using Directory Links

Dwight Loomis home, circa 1860 in Rockville, CT. Christmas Decor with snow (December 2009)
Website Directory
Image by KarasCorner
****Recently added to WeHeartIt.com, I’m flattered that you *heart* my photo! The owner of the home is too! weheartit.com/entry/5343561 ****
****And also featured in the "Outdoor Christmas Decorating Ideas" section of the Front Porch Ideas and More website! Thank you! ****

Photo Taken: December 9, 2009

A Little History…
This greek-gothic victorian home was built circa 1860 and previously sat where Burke Fortin Funeral home is presently in Rockville, Connecticut. It was moved between 1890-1892 to it’s present location on Orchard Street. It was home to Dwight Loomis.

Dwight Loomis (July 27, 1821 – September 17, 1903) was a United States Representative from Connecticut in 1851, a delegate to the Republican National Convention in 1856 as well as a member of the Connecticut Senate from 1857-1859. He was later elected as a Republican to the Thirty-sixth and Thirty-seventh Congresses (March 4, 1859-March 3, 1863). While in Congress, he served as chairman, Committee on Expenditures in the Department of the Treasury (Thirty-sixth Congress). He was not a candidate for renomination in 1862. After Congress, he served as judge of the Superior Court of Connecticut 1864-1875 and a Justice of the Connecticut Supreme Court 1875-1891. He moved to Hartford, Connecticut in 1892 and was Connecticut referee from 1892 until his death in a train accident near Waterbury, Connecticut in 1903. He is buried in Grove Hill Cemetery, in Rockville, Connecticut. (Biographical information obtained from the "Biographical Directory of the United States Congress")

The current owner of the home decorates it for every seasonal holiday.

This home has not been recognized by the Vernon Historical Society.

Website promotion in order to get high search engine listings, and directory links are one of the best ways of doing that. By listing your website in a link directory or submitting articles to an article directory you achieve two things:

a) If your website is relatively new, you get the benefit of rapid search engine visits and consequent indexing and listings. Without website promotion, or some means of letting Google, for example, know that your website exists, you may wait a long time before it indexes your web pages. However, because an article or link directory is visited frequently by search engines, directory links will lead them straight to your web pages.

b) Unless the link directory or article directory uses the ‘nofollow’ attribute you will get a share of the Google PageRank of the web page on which your website or article is published. Some directories use the ‘nofollow’ attribute that prevents you getting that PR share, so avoid these if you can, although many offer the straight link for a fee. That is generally worth paying for.

Another reason for website promotion using directory links from a website or an article directory is that visitors to such directories will click on your link. In the case of a link directory, the link will be the website listing itself, and for an article, the link is contained in a section known as the ‘author’s resource’, generally found at the end of the article.

Writing articles is a particularly useful way of website promotion because you use anchor text for your links, regarded by Google as offering a better way of optimizing the article than just a straight URL. The anchor text should relate either to the theme of the article or of the web page you are promoting.

While website directories generally publish the URL of your domain, an article can be published in an article directory with the URL of any page in your website you want to promote. It is deep links such as these that can make a real difference to the prominence of your website on search engine listings.

How do you promote your website with directory links? What are the mechanics? The procedure is really quite simple, and we shall discuss it here, first with link directories and then with article directories.

Website Promotion using Link Directories

When you register with a link directory, you will be asked to generate a user name and password. That will then generally be followed up with an email containing a confirmation link that you must click to confirm your registration. That is to prevent spambots from creating mass registrations with the directory.

Then you will be directed to the login page where you use the details you have provided to log in. You can then enter the details of your website. Each is different, and you may be asked for the website name or title, the URL and a description of what the site is about. That will be published with the site listing. Some might ask you for keywords that will enable your website to appear when people use these keywords in their search.

You then get a link from the directory to your website. That will help improve your PageRank and, additionally, Google and the other search engines will follow that link next time they visit the directory and your site will be spidered. Also, real people might read your description and decide to check out your site, so link directories can also generate traffic. Your description should be designed to impress the reader.

Website Promotion using Article Directories

An article directory is somewhat different. Here, you must first write an article that relates to the theme of your niche or website. You will generally use the same procedure to join an article directory, though may not have to give details of your website.

You then enter your article into the boxes provided: generally a box for the title, one for the article body and one for the resource. The latter two may be combined in some directories. You will also have a box for a summary of the article that will appear in the article directory, and perhaps a list of keywords will be requested.

There are many benefits of article marketing as it is called – far too numerous to list here, but suffice it to say that it is a very powerful method of promoting your website. You receive traffic through people reading the article and then clicking on your link to learn more, from improved Google PageRank and also from others copying your article, complete with resource, to use as content on their own websites.

All in all, when carrying out your website promotion using directory links, you are using one of the most powerful and least expensive techniques available to you, and few are ever disappointed with the results. It takes little work, and although some directories offer free listings, others make a small charge which is well worth the expenditure for the return you get in website promotion.

More information on Website Promotion using directory links is available from http://www.anetdirectory.com where you will also find a website and an article directory to get you started.